Edwin Miranda, the CEO of KOI IXS, a marketing firm based in South Florida, recently sat down for an interview with IdeaMensch about his career. According to Miranda, he had the idea for KOI IXS when he was just 21 years old. Today, now that his idea is fully realized, Miranda is especially interested in the potential of predictive marketing. For Edwin Miranda, predictive marketing will allow for more personalized service in marketing, and a level of accuracy which was formerly available to only larger companies.
When asked about what advice he would give to his younger self, he replied that it is important to be bold and passionate, but at the same time be prepared to make mistakes. Although he admits that maturity puts things in new perspective, the catch, according to Edwin Miranda, is that you need to make those mistakes in order to achieve that maturity.
Edwin Miranda sees the future of marketing as belonging to performance-based consultancies rather than traditional advertising agencies. He argues that what companies really need is not viral material, but value-focused solutions that generate conversions. Thanks to artificial intelligence and machine learning, there are metrics for keeping track of everything, and this is due to the increasing complexity of customer journeys across different media. As a result, we need bespoke solutions instead of a one-size-fits-all approach, which is mostly what traditional advertising agencies have to offer.
Edwin Miranda graduated from the Inter-American University of Puerto Rico with a degree in Business Administration and Marketing.
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Veteran entrepreneur Bhanu Choudhrie was born in Dehli in 1978. He received his degree in International Business and Marketing. Just after graduation, he spent a short time interning with JP Morgan. He then moved to London where he became executive director of C&C Alpha Group. He leads this firm to invest in a number of different industries, including healthcare, hotels, and restaurants. As of 2010, he still held this position. One of the things he loves about his job is getting to meet so many different kinds of people.
Learn more about Choudhrie at acq5.com
During a 2010 interview, Bhanu Choudhrie recounted a recent visit to a healthcare facility in Bury during which he met many of its assistant, doctors, and patients. This is the sort of thing he loves. He also really loves help found and run restaurants. He particularly loves this because his company has traditionally had great success with such projects. The same goes for aviation-based projects. But it did not start that way. When they first purchased an airline, they all considered it a huge gamble that might very likely end up as a huge mistake.
Another investment that ended up being hugely successful for them has been their purchase of www.ebookers.com which they later sold for half a billion pounds. In 2010 he joined the board of New Century Bank. This was not the first time someone in his family has been involved in banking leadership. He recalls how his great-grandfather led Punjab National Bank, the third largest bank in India. until 1969 when it was nationalized. In addition to his new role, Bhanu Choudhrie has also invested in the New Century Bank.
Bhanu Choudhrie says that more and more investors are looking to Asian countries for financial success. In addition to his professional life, Choudhrie is an active philanthropist. His giving both financially and through his personal time is largely based on his Hindu believes that the more you give, the more you get.
Born of Jewish parents, Yanni Hufnagel grew up in Scarsdale, New York where he actively played lacrosse and basketball in High School, until he was cut from the varsity basketball team his junior year. Fortunately for basketball, his relationship with the sport would not stop there, as he went on to take a position commentating games for very the team he was cut from, reaching local access and cable tv audiences, and permitting Yanni Hufnagel the opportunity to perform, if not visually for audiences, at least audibly. It was while commentating for these high school games that Yanni’s charisma and knowledge of the game would plant the seed necessary for growing his way towards a career in a game that he was once told he wasn’t good enough to compete in.
Yanni Hufnagel’s career in basketball started to take root in 2009 when he become the assistant coach for Harvard University’s Mens basketball team, the Harvard Crimson. He proved his chops as assistant coach by aggressively recruiting top talent to the school, helping to pave the way for unparalleled success in the schools modern program. During his four year reign as assistant coach, the Harvard Crimson boasted an impressive 90-30 winning record, and a spectacular showing in the 2013 NCAA tournament, when Harvard bested number three ranked New Mexico in a shocking upset.
After Harvard, Yanni Hufnagel went on to staff coaching positions with Vanderbilt, University of California, Berkley, and University of Nevada, Reno, and experienced various levels of success. During his time with the California Golden Bears, he was able to help lift the team to a 2016 NCAA playoff slot, but his success at the school was overshadowed due to allegations of sexual harassment by a female news reporter, which ultimately resulted in his termination from the University, despite his appeals for justice. Yanni would go on to become responsible for one more NCAA berth, in 2017, while on the coaching staff for University of Nevada, Reno, but it would be his last tournament appearance as a college assistant basketball coach, as the details from the sexual harassment case would ultimately prove too damaging for the perpetuation of his college coaching career, despite all his years of success.
It would appear as if Brian Torchin was pre-dispositioned for success. He began his studies at the University of Deleware. His chosen major was exercise science.
The university is where Torchin finally came to obtain his undergraduate in pre-med. From the University of Deleware, he traveled to New York and began his studies at New York Chiropractic College. Brian graduated Chiropractics with his doctoral degree and became a board-certified chiropractic practitioner.
Anyone who knows Brian Torchin says he is a very personable but professional man driven by his passion; medicine. He has seen his share of fine accomplishments along the way. One of his major accomplishments is HCRC Staffing. Through his development of this company in 2007, he has once again found a way to assist others. More about of Brian Torchin at phillypurge.com.
Torchin, and his business, now serves more than 200 companies, four countries and is still expanding.
HCRC Staffing connects qualified professionals to the jobs where they are needed and where they can excel in their field. This company assists the majority of the medical field and some legal firms in obtaining to of the line professionals to fill desperately needed slots within 72 hours or less.
HCRC is not a company just for nurses, doctors, and attorneys, but he connects office personnel, billing, management, and front desk personnel to the companies where they are needed most. Brian said his goal, in the end, “is to find a qualified candidate to fulfill a critical job role.”
He understands how critical it is to be fully staffed when it comes to helping people, and he wants to make sure that the right connections are made in time to make a difference. This statement is especially true due to the high turnover rates within the industries of law and medicine.
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Companies tend to come and go no matter the size of the business. The beauty industry has been on fire over the past decade, and a lot of this intensity has come from a company named Lime Crime. This particular company produced some of the most radiating colors for its makeup products. These products included foundation, lipstick, lip topper, lip gloss, palettes and more. Lime Crime was cruelty-free as well as paraben-free. Doe Deere was the creator of this phenomenal brand, but she has ventured into new territories. Jewelry is another popular industry that’s filled with a boat-load of brands. Of course, this is the route that Doe Deere has chosen to tackle because this method has truly worked in the past.
“I guess you can say that I accidentally stumbled into the jewelry business,” said Deere. In other words, serendipity has played a key role in the foundation of her new company. This particular company is based on vintage jewelry. Yes, this is 100 percent correct, and Deere’s family has plenty of heirlooms. These heirlooms have sparked a sense of ambition for Deere. Her sister has been planting seeds of encouragement for starting a new business. Poppy Angeloff is looking to pickup where Lime Crime has left off. Deere and her husband sold the beauty brand recently, but they’re still fractionally involved with the beauty brand to some degree. All eyes are on Poppy Angeloff as of 2019. Deere is looking to expand this line of classical jewelry so that it can become a huge success.
“I have put in a ton of research, and I’ve done a lot of studying in terms of this industry,” said Deere. Poppy Angeloff is looking to mimic the success of Lime Crime by utilizing the brightest of hues, which has been a recipe for success.