For the past three years, Fabletics has been a staple online. Chances are that you’ve seen their commercials on television, their advertisements online, and their social media posts on Facebook and Twitter. They have a huge online presence because they’ve typically been a company that’s based online. Fabletics operates on a subscription-based model. All a person has to do is log in, shop around for clothing they like, and check out. They can decide to shop as a guest or as a VIP member where they get discounts each month but also have to pay a fee.
Fabletics has seen a lot of success online. This is because people love shopping from the comfort of their own home. They don’t have to deal with long lines, fighting the crowds, and even just getting dressed to go out. People also have the option to read other people’s reviews of products. Not everyone is the same, however. There are some people who absolutely love shopping in stores. They get a feel for how things fit before purchasing them. They also just love the whole process of seeing clothes in person and trying on a variety of different styles.
Therefore Fabletics is branching out to make everyone happy! Fabletics will still be available online but they are now opening up brick and mortar stores. These retail stores are perfect for anyone that’s been nervous about trying out a product they’ve never seen before. Consumers can head to the retail locations, browse the selection, and try on different styles! The best part is that stylists will be at the store to help each individual out. They’ll give them guidance on choosing an outfit, letting them know what looks good on them, and what they can expect with sizing. These stylists will even help customers sign up for the subscription-based service. That way, they can shop at home and get the best deals. There are constantly new clothing becoming available online. What’s a woman sees how these clothes will fit at the store, they can have the confidence and knowledge to continue shopping online.
These retail locations are scattered across the country. There are a few in Illinois, California, Florida, and several other locations. These stores started opening in September and October of this year. It’s likely that as their popularity grows, more locations will pop up to give people easy access to shopping the clothes in person. You can find these locations as stand-alone stores or as part of a mall.
Overall, Fabletics is seeing a great amount of success. A lot of it is thanks to the vision of Kate Hudson. The actress, fashion icon, and mother of two knows just what women want when it comes to athleisure-wear. That’s why she’s made all these cute, comfortable, and stylish clothes. She also understands that different women enjoy different ways of shopping. That’s why she’s helped her subscription-based site move into retail locations across the United States. Fabletics is a company that will just keep growing.
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