Tag Archives: products

From Lime Crime To Poppy Angeloff: Doe Deere’s Plight To Success

Companies tend to come and go no matter the size of the business. The beauty industry has been on fire over the past decade, and a lot of this intensity has come from a company named Lime Crime. This particular company produced some of the most radiating colors for its makeup products. These products included foundation, lipstick, lip topper, lip gloss, palettes and more. Lime Crime was cruelty-free as well as paraben-free. Doe Deere was the creator of this phenomenal brand, but she has ventured into new territories. Jewelry is another popular industry that’s filled with a boat-load of brands. Of course, this is the route that Doe Deere has chosen to tackle because this method has truly worked in the past.

“I guess you can say that I accidentally stumbled into the jewelry business,” said Deere. In other words, serendipity has played a key role in the foundation of her new company. This particular company is based on vintage jewelry. Yes, this is 100 percent correct, and Deere’s family has plenty of heirlooms. These heirlooms have sparked a sense of ambition for Deere. Her sister has been planting seeds of encouragement for starting a new business. Poppy Angeloff is looking to pickup where Lime Crime has left off. Deere and her husband sold the beauty brand recently, but they’re still fractionally involved with the beauty brand to some degree. All eyes are on Poppy Angeloff as of 2019. Deere is looking to expand this line of classical jewelry so that it can become a huge success.

“I have put in a ton of research, and I’ve done a lot of studying in terms of this industry,” said Deere. Poppy Angeloff is looking to mimic the success of Lime Crime by utilizing the brightest of hues, which has been a recipe for success.

https://www.prnewswire.com/news-releases/lime-crime-founder-doe-deere-launches-new-jewelry-line-poppy-angeloff-300742901.html

Lime Crime’s Doe Deere: Why America Equals Success For Immigrants Worldwide

These are strange and interesting times to be alive. Although the world is frequently on the cusp if divisiveness, there is one thing that remains clear, immigrants are what truly make America. For some immigrants, that statement rings truer than ever, especially for makeup company Lime Crime’s founder, Doe Deere.

Doe Deere, born Xenia Vorotova, is a Russian immigrant, who first migrated to the United States when she was 17 years old. The family originally from a small city called Izhevsk in the Volga Region of Russia, the Deere, her sister, and her mom found themselves on the bustling streets of New York City.

Although the family believed they could achieve the American Dream, a few speedbumps derailed their journey. Although Deere’s mother was an accountant in her native Russia, transferring the proper credentials to their new home country took a considerable amount of time.

But the family’s determination prevailed, as Deere’s mother worked as a maid, while she herself performed pet-sitting jobs for the neighbors to make ends meet. While the family worked hard it wasn’t enough at first, which is when the women found themselves living in a homeless shelter for six months.

Eventually, the family’s plight took a turn for the better after meeting with a non-profit group Sanctuary for Families. The group’s director Dorchen Leidholdt was able to help Deere get into the Fashion Institute of Technology, her sister to obtain a scholarship to Columbia, and find their mother her first accounting job.

It wasn’t long before the family’s success grew. Deere was able to launch a vegan and cruelty-free cosmetic company, Lime Crime, in 2008. Since then the company has seen tremendous success. With over 35 employees and offices based in Los Angeles, Lime Crime has built a reputation for being bold, unique, and “unapologetic.”

Lime Crime has inspired women to be their best, authentic selves, not to worry about looking like everyone else. With products such as Velvetines, a liquid matte lipstick that is one of the first of its kind, and Unicorn Hair Color, it’s clear that Lime Crime reflects its founder’s bold attitude and fierce determination.

It’s the hardships that Deere faced that she credits with her tremendous success. Those struggles she fought to overcome in the land of opportunity have made her who she is today, and she’s far from the last successful immigrant to America.

https://www.instagram.com/doedeere/?hl=en